We are making a big push today to get word out about Even the Rain/Tambien La Lluvia across the country - and we need your help. If people don't see it this weekend we may not be able to stay in theatres or get new ones.
People are asking how can I see it in Arizona, Texas, Florida. The answer is that you who have seen it need to tell friends in cities where the film is open, TO GO THIS WEEKEND!
If you've seen the film please tell friends, share links, share the event on Facebook, e-mail friends, write a review onimdb.com, yahoo.com, fandango.com or any site in your city!
You can also get an e-flyer for the film off of our website to forward to friends.
Here is a clip from Even the Rain. In the film within a film, Sebastian, played by Gael Garcia Bernal, is holding an open casting call to find extras for the film. Because they are shooting cheaply in Bolivia they are using Quechua indigenous people instead of the Taino people of the Caribbean that Columbus encountered in real life. This is one of the ironies that screenwriter Paul Laverty (The Wind that Shakes the Barley, Bread and Roses) infuses into the script which juxtaposes the abuses of the Spanish conquistadors 500 years ago with the exploitation that continues today.
The Goya Award (Spain's equivalent of the Oscar) nominations were announced today and 'Tambien La Lluvia" (Even the Rain) scored 13 nominations including:
Best Music Best Film Best Direction (Iciar Bollain pictured below) Best Original Screenplay Best Direction of Production Best Sound Best Special Effects Best Supporting Actor (Karra Elejalde) Best New Actor (Carlos Aduviri) Best Lead Actor (Luis Tosar pictured below) Best Makeup and Hair Best Costumes Best Editing
The photo of Carlos Aduviri as 'Hatuey,' an indigenous Bolvian cast as a 15th century native, shows off some of the hair, make up and costuming that made the historical epic in the film within a film, seem as real as the depictions of native characters in a film like Apocalypto or The New World.
In the film, Carlos Aduviri plays a dual role. His character Daniel, gets a role in a film that is shooting in Cochabamba, Bolvia in the year 2000 when the government sold off the rights to the water to multinational companies that then tried to sell water back to the people at excessive fees. The Daniel character takes an active role in the riots that ensue, fighting for water for his people. In real life, Daniel is not an actor. He is a carpenter, who went to film school and now works in a film school and makes short films. His casting was very similar to the way it is depicted in the film (an open call for extras). The part was written for a very big, strong-looking warrior of a man. Carlos was cast against type for his intensity. Now he is nominated for a Goya Award for his work in the film.
Director Iciar Bollain serves as Vice President of the Spanish Academy for the Motion Picture Industry. 'Tambien La Lluvia" is her fifth film. Her film is also the official Oscar submission from Spain and is competing for one of the five Best Foreign-Language film nominations with 60 other films. The nominees will be announced on January 25, 2011. If she is nominated, Bollain will be the first female director from Spain to be honored in this way. Bollain became attached to the film to direct after Alejandro Innaritu, who started to develop the project, departed to make BIUTIFUL. Now, BIUTIFUL, the Mexican Oscar submission starring popular Spanish actor Javier Bardem is up against Spain's TAMBIEN LA LLUVIA, which stars Mexico's biggest actor, Gael Garcia Bernal. Go figure!
Other multiple nominees at the Goyas are: BALADA TRISTE DE TROMPETA with 15 nominations, directed by Alex de la Iglesias, PA NEGRE with 14 nominations and BURIED with 10 nominations.
Production Company Morena Films did well last year at the Goyas with CELDA 211 also starring Luis Tosar.
Tambien La Lluvia will be released in the United States on February 18, 2011 by Vitagraph Films.
Read more about Tambien La Lluvia and the water riots on Facebook or our website.
We are a small theatrical distribution company that puts movies you've never heard of into art house theatres. If you have heard of them then you are a die-hard film lover and you are our friend. Vitagraph Films is David Shultz and Margot Gerber